On August 18, 2012, I nervously pushed the “publish” button on Amazon, Barnes & Noble and Smashwords and sent Matt Archer: Monster Hunter out into the world. I had no idea how it would be received, how to market books or even what to expect from sales.
In the last twelve months, I’ve gotten a real education. Some of it came from experts in self publishing (if you aren’t reading Lindsay Buroker’s blog and you plan to self publish, you need to go check it out), while some of it came from throwing resources at different marketing options to see what would stick. I thought I’d throw out a few quick stats, a year in review so to speak, of how Matt found his place.
- Sales: I can’t state exact numbers, but the Matt Archer series crossed 10,000 in total sales earlier this month. Monster Hunter’s sales are right at half of that number. Are these huge numbers compared to other titles? Maybe not, but I’m really proud of how well Matt’s doing.
- Advertising: As most self-published authors know, Bookbub is kind of like a magic fairy who grants wishes. However, there are a lot of good, smaller venues out there. I’ve had good luck with Kindle Fire Department, Kindle Boards and eReader News Today. So far, I haven’t been able to get Pixel of Ink to feature any of my titles, but hopefully one day.
- Pace: I’m never going to be one who’s able to write more than 2-3 books a year. And that’s okay. I wish I had more time to write, because I love it, and creating words/worlds really helps keep me centered. But, I have a day job and a great family to care for, so time is a limited, precious resource. I know leaving y’all on a cliffhanger in Legend wasn’t very nice, but so far book 4 has been quite a ride. Hopefully that will earn your forgiveness.
- Reception: I think what has surprised me most is how many people have told me they enjoyed Matt’s story. This is why a writer writes, and every kind word has both humbled and thrilled me. I appreciate feedback, too. Reader response helps guide the way I shape future aspects of the story.
So that’s the quick download. If you have comments or questions, feel free to drop me a line. But now, I think it’s time for the fun stuff!
First, in honor of Matt’s first birthday, Blade’s Edge is on sale for $0.99 and Legend is on sale for $3.49. These prices are good for Kindle, Nook and Kobo. If you are a Smashwords customer (or Apple iBooks), send me a ping via the contact page and I’ll send you a coupon to match those prices. The sale ends August 31, so if you’re interested (or thinking of foisting the story on your friends : D) catch it while you can.
Finally, here’s a tidbit I usually don’t share until the cover is revealed, but what the heck. This is a birthday party, so there need to be surprises, right? Here goes — in case you were wondering, the title for MA4 is…
Matt Archer: Bloodlines
I’ll leave y’all to speculate about what that means for now. : D
It’s been a fantastic year. Thanks to everyone who made it happen. And I can’t wait for y’all to see what Matt’s gotten himself into this time…be on the lookout for Bloodlines in early 2014.
Until then…beware of monsters.